Facebook and a website are two completely different entities. They both provide value to a company, but each has a different role. Together, they support what the other is doing, but separately, the website has the most value and we’ll explain why in a moment. Facebook is not a substitute for a website, and a …
5 Reasons a Facebook Page Shouldn’t Act as your Website Read More »
No one knows your business better than you do. As the founder/owner of a company, can you be objective in the presentation of your company and its products and services? Can you write about your business in a way that sells the brand without sounding like a commercial but still getting the main messages across? …
Contact the Professionals – When to Hire a Content Writer Read More »
Language is constantly evolving. Every generation invents a new form of slang. Old words disappear or change their meaning entirely over time. New inventions and innovations require the creation of new words. This includes many of the internet-based platforms we use every day. However, we often use words like social media, social commerce, social network, …
What Is Social Media, E-commerce & Social Commerce? Read More »
Importance Of Website Security For Business People are careless about the security of their personal information online. Businesses are catching lapses in their security and investing heavily in cyber protection. A recent survey found that 90 percent of web users worry about safety and security online. For years, hackers have managed to get into companys’ …
If you’ve ever visited a website and things didn’t seem to load properly, or made updates to your own site and didn’t see them the next time you visited, the problem likely has an easy fix – cache clearing. Computers are designed to run quickly, and in many cases are faster than the internet speed …
We are well aware the ways websites have evolved the past several of years; we’ve observed it from both the consumer and business point of view. Websites have become more interactive, dynamic and engaging for users. They provide visitors with a much better user experience than even a few years ago, and with constant improvements …
Power up Your Business with the Latest Website Trends Read More »
A company’s website is the only marketing tool and storefront that is open 24/7/365. Websites allow a business to provide quality, honest information about their products and services, while showcasing their expertise and giving potential customers options for gaining more information. A well-designed, optimized website can significantly impact the success of a business. A website …
5 Website Tips to Supercharge Your Business Growth Read More »
Over the past several months, you’ve probably noticed websites asking you to agree a cookie/privacy policy. But, do you know why these are suddenly popping up all over your favorite websites and their value? Here are four reasons privacy policies are important and what goes into a credible policy. It’s the law. The U.S., and …
Breaking through marketing noise to attract and retain customers and clients is hard. The amount of marketing messages people receive daily is immense. Depending upon the business, a simple Google search of an industry can return thousands of results, and it’s difficult to get noticed. To gain an edge on the competition, it’s important to …
Website design has changed significantly from its early stages more than 30 years ago, but even though we’ve come a long way from websites that were comprised mostly of small text blocks, companies and individuals still make common mistakes. These are five basic website design elements each site needs, but are often overlooked or not …
